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  1. Home
  2. Marketing
  3. SMS Broadcast System

SMS Broadcast System

Table of Contents

  1. Introduction
  2. What’s New
  3. Getting Started
  4. Creating Broadcasts
  5. Managing Broadcasts
  6. Analytics & Reporting
  7. Advanced Features
  8. Troubleshooting
  9. Migration Guide

Introduction

The new SMS Broadcast system is a powerful, centralized platform for managing bulk SMS campaigns. Unlike the previous system where each message was handled independently, this new system groups all messages under a single broadcast entity, giving you complete control over your campaigns.

Key Benefits

  • Edit active broadcasts and apply changes to all pending messages
  • Pause, resume, or cancel broadcasts at any time
  • Advanced analytics with delivery tracking and performance metrics
  • Better scheduling with timezone support
  • Centralized management of all broadcast activities

What’s New

🎯 Centralized Control

  • Before: Each SMS was independent – no way to edit or stop active campaigns
  • Now: All messages belong to a broadcast – edit once, update all pending messages

⏸️ Broadcast Controls

  • Pause/Resume: Stop and restart broadcasts as needed
  • Cancel: Stop all pending messages instantly
  • Edit: Modify message content and it applies to all unsent messages

πŸ“Š Enhanced Analytics

  • Real-time delivery tracking
  • Carrier performance analysis
  • Delivery rate calculations
  • Cost tracking and optimization
  • Performance comparisons

πŸ•’ Smart Scheduling

  • Proper timezone handling
  • Optimal send time recommendations
  • Business hours validation
  • Holiday awareness

Getting Started

Accessing the New System

  1. Navigate to Broadcasts
    • Look for “Broadcasts (New System)” in your main navigation
    • Or go directly to /broadcasts in your dashboard
  2. Dashboard Overview
    • View your broadcast statistics
    • See recent broadcast activity
    • Quick access to create new broadcasts

Dashboard Elements

Statistics Cards:

  • Total Broadcasts: Number of broadcasts created
  • Active Broadcasts: Currently sending or scheduled
  • Messages Sent: Total messages across all broadcasts
  • Average Delivery Rate: Overall performance metric
  • SMS Credits: Displays amount of SMS Credits available for the month

Recent Broadcasts:

  • Quick view of your latest 5 broadcasts
  • Status indicators and basic metrics
  • Direct links to manage each broadcast

Migration Guide

For Existing Users

Key Differences from Old System

Feature Old System New System
Editing Active Campaigns ❌ Not possible βœ… Edit pending messages
Stopping Campaigns ❌ No control βœ… Pause/Cancel anytime
Analytics Basic delivery stats Comprehensive analytics
Scheduling Limited options Advanced timezone support
Message Management Individual SMS records Grouped under broadcasts

Transitioning Your Workflows

Step 1: Familiarize Yourself

  • Explore the new dashboard
  • Create a test broadcast with a small audience
  • Review the analytics features

Step 2: Update Your Processes

  • Plan broadcasts using the new scheduling features
  • Take advantage of template saving
  • Use analytics to optimize performance

Step 3: Train Your Team

  • Share this documentation with team members
  • Practice creating and managing broadcasts
  • Establish new approval workflows if needed

Both Systems Available

  • Old system remains accessible during transition
  • Historical data stays in the original system
  • No rush to migrate – use new system for new campaigns

Best Practices for Migration

  1. Start Small: Begin with less critical campaigns
  2. Compare Results: Run parallel campaigns to compare performance
  3. Update Processes: Revise your campaign workflows
  4. Train Users: Ensure team understands new features
  5. Gradual Transition: Move to new system at your own pace
Updated on July 16, 2025
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