Comprehensive Guide to Managing Your Company Profile in LaunchSMS

Introduction

Your company profile in LaunchSMS is the foundation of your business presence within the platform. It contains essential information that appears on communications, invoices, and customer-facing materials. Maintaining an accurate and complete profile ensures professionalism and helps customers reach you through the right channels.

Understanding the Company Profile Page

The Company Profile page is your central hub for configuring all business-related information. This includes your company identity, contact details, physical location, and operational preferences. Each field serves a specific purpose in how your business is represented to customers and how the system routes communications.

Essential Profile Fields

Company Name

Your company name appears throughout the platform and on all customer communications. Choose a name that matches your official business registration and branding. In the example shown, “Comfort Experts” serves as the business identifier. This name will appear on SMS messages, invoices, and customer correspondence.

General Email

This email address serves as the primary contact point for general inquiries and system notifications. The address should be monitored regularly, as it may receive customer responses, system alerts, and important account notifications. Using a team inbox rather than a personal email ensures continuity when staff changes occur.

SMS Phone Number

This is the phone number from which your SMS messages will be sent and to which replies will be delivered. Customers will see this number as the sender of your text communications. Ensure this number is configured properly within LaunchSMS and capable of sending and receiving SMS messages. The format shown includes the country code for international compatibility.

Company Phone Number

Your main business phone line for voice calls. This number typically appears on invoices, quotes, and other business documents. It should route to your main reception or customer service team. Unlike the SMS phone number, this is the number customers would call for traditional phone support.

Location Information

Company Address

Enter your complete physical address, including suite or unit numbers. This address may appear on invoices, service agreements, and other legal documents. Accuracy is critical for compliance, shipping, and service area verification. The system uses standard address formatting with separate fields for enhanced clarity.

Company Country, State, and City

These fields work together to define your business location geographically. The country field typically offers a dropdown selection, followed by state or province options appropriate to that country. The city field specifies your municipality. This geographic data helps with:

• Tax calculations and compliance
• Service area definitions
• Local market reporting
• Timezone determination

Company Zip Code

Your postal code completes the address information and enables precise location identification. This is particularly important for service-based businesses that need to calculate travel distances or define service territories.

Digital Presence

Website URL

Your company website provides customers with additional information about your services, team, and company history. Enter the complete URL including the protocol (https://). This link may appear in automated communications, allowing customers to learn more about your business. Ensure the URL is correct and the website is professionally maintained.

Schedule Link

You can include a scheduling link from either your website or another tool (so long as it can be accessed via URL). This will be primarily used on the LaunchSMS Chat Widget.

Business Classification

Business Type

This dropdown menu categorizes your company within industry classifications. The example shows “HomeAndConstructionBusiness,” indicating a service-based home improvement or construction company. Selecting the appropriate business type helps the system:

• Apply relevant workflow templates
• Suggest appropriate service catalogs
• Enable industry-specific features
• Generate relevant reporting metrics

Choose the category that best represents your primary business activities.

Visual Identity

Company Logo

Your logo is a critical branding element that appears on invoices, quotes, and potentially customer-facing communications. The system accepts image files that you can upload through the file chooser. Best practices for logo uploads include:

• Use high-resolution images (at least 300 DPI)
• Choose PNG format for logos with transparency
• Ensure proper dimensions (typically square or landscape orientation)
• Keep file sizes reasonable (under 2MB) for fast loading
• Use your official brand colors and design

The current logo displays as a thumbnail preview once uploaded, allowing you to verify the appearance before saving.

Pricing and Scheduling

Price

This indicator shows your general pricing tier or service level. The example displays five dollar signs ($$$$$), suggesting premium or high-end pricing. This information may be used internally for reporting or customer segmentation, and could appear on certain customer-facing materials depending on your configuration.

Business Hours

Add your standard business hours in this section. Currently this is used to populate the LaunchSMS Chat Widget sidecart. Select the days you are open and include both your open and close times. If you are open 24 hours a day, simply check the field off that is labeled.

Timezone

Selecting the correct timezone ensures that all scheduling, appointments, and automated communications occur at the appropriate local times. The example shows “America/New_York” for Eastern Time. This setting affects:

• Appointment scheduling displays
• Automated message send times
• Report timestamp accuracy
• Staff schedule coordination
• Customer communication timing

Always select the timezone where your primary operations occur or where your office is located.

Best Practices for Profile Management

Regular Review and Updates

Schedule quarterly reviews of your company profile to ensure all information remains current. Update immediately when changes occur to:

• Phone numbers or email addresses
• Physical location or mailing address
• Business name or branding
• Website URL
• Operating hours or service areas

Accuracy and Consistency

Ensure that your company profile information matches your official business registration, marketing materials, and other public-facing information. Inconsistencies can confuse customers and appear unprofessional.

Required vs. Optional Fields

Pay special attention to required fields, which are typically marked with red indicators in the interface. The system may prevent you from saving or fully utilizing certain features if required fields are incomplete.

Testing After Changes

After updating your profile, test key functions to ensure changes appear correctly:

• Send a test SMS to verify the sender number displays properly
• Review a generated invoice to confirm address and contact information
• Check that your logo appears correctly and with proper resolution
• Verify timezone-dependent features show correct local times

Saving Your Changes

After completing all fields accurately, click the blue “Submit” button at the bottom right of the form to save your changes. The “Cancel” button will discard any modifications and return you to the previous state. Always review your entries carefully before submitting, as some changes may affect ongoing communications or scheduled activities.

Troubleshooting Common Issues

Logo Won’t Upload

If you experience difficulties uploading your logo, verify that your image file meets size and format requirements. Try converting to PNG or JPG format and reducing file size if necessary.

Phone Number Format Issues

Ensure phone numbers include appropriate country codes and are formatted without special characters unless required by the system. The SMS phone number must be properly provisioned for text messaging capability. Your phone number should always appear in this format {country_code}{area_code}{phone_number}

Timezone Selection Impact

If you change your timezone, be aware that scheduled messages, appointments, and automations may be affected. Review your schedule and adjust any time-sensitive items as needed after timezone changes.

Conclusion

Your company profile in LaunchSMS is more than just a form to fill out—it’s the foundation of your business presence within the platform. Taking time to complete it accurately and keep it updated ensures smooth operations, professional communications, and positive customer experiences. Regular maintenance of this information demonstrates attention to detail and helps your business run efficiently within the LaunchSMS ecosystem.